BUILDING A VISUAL WORLD FOR AN INDEPENDENT MUSIC ARTIST

In fall 2025, CHEWYDAN released GHOST, the independent music producer’s third EP. Sonically, GHOST explores spacey synth textures and a bedroom pop aesthetic that is reflected in the hand-drawn, lo-fi visual world that was built around it. 

A cassette tape with a blue cover, featuring a black and white photograph of a person from the waist up, wearing a white shirt and a head covering with circular patterns.
Black poster with white text promoting ChewyDan's Ghost, including a list of genres and a QR code at the bottom.
Open music cassette case featuring lyrics for 'Obi,' 'The Ghost,' and 'Where to Start,' with a graphic illustration of a dog.
Open music cassette case featuring lyrics for 'Obi,' 'The Ghost,' and 'Where to Start,' with a graphic illustration of a dog.
Gray hoodie sweatshirt with the words "Chewyand" printed on the front.
A light blue T-shirt with the word 'CHEWDAN' printed in white letters on the front.
Gray T-shirt with white ASCII art of a skull and text at the bottom that reads "GHOST is the third extended play record written and recorded by CHEWYDAN".
Gray T-shirt with the word 'CHEWYDAN' printed in white on the front
Black and white album cover or poster with abstract text and graphics, mentioning "GHOST" as the third extended play record written and recorded by CHEWY DANN.
White T-shirt with a small illustration of a dog and the word "CHEWYDAN" printed on the front.
White T-shirt with a black line drawing of a person with a dog face and the text 'CHEWYDAN' underneath.