In early 2025, I worked with SHINES Creative to develop merchandise for Shure’s 100-Year Artists and Engineers Activation. The merchandise was sold at the 2025 NAAM Show, the largest trade show in the music and sound industry, as well as Shure’s website.

Shure has been making audio gear for 100 years, starting back in 1925. They’ve made some of the most famous mics in the world, like the SM58 and SM7B, and they’ve been a big part of music, broadcast, and live events for decades. For their 100th anniversary in 2025, they celebrated with special events, product launches, and sharing stories from their history while looking ahead to the future of sound.

Using graphics from Shure’s official asset library, I created a hoodie that features the Shure 100 Years logo and the legendary SM58 microphone. The SM58 is one of the most iconic microphones in the world, standing as a testament to Shure’s massive impact on the audio industry, as well as the history of recorded and live sound.